Privacy policy

PRIVACY POLICY

This Privacy Policy describes how Chuckwalla Wear LLC, doing business as Chuckwalla Kids, collects, uses, and shares personal information when you visit, use, or make a purchase from chuckwallakids.com.

Please read this Privacy Policy carefully. By using our website or services, you acknowledge that you have read and understand this Privacy Policy.

INFORMATION WE COLLECT

We may collect personal information directly from you, automatically through your use of our website, and from service providers or partners that help us operate our business.

The information we collect may include:

• Contact information, such as your name, email address, billing address, and shipping address
• Order and transaction information, such as the products you purchase, return, exchange, or cancel
• Payment information, which is processed securely through Shopify Payments. We do not store your full payment card information on our own servers
• Account information, if we offer customer accounts, such as your login details, saved preferences, and order history
• Communications, including information you share when you contact us with a question, request, or customer service inquiry
• Device and usage information, such as your IP address, browser type, device information, pages viewed, referring websites, and interactions with our website
• Information collected through cookies, pixels, and similar technologies

If you sign up for our email list, we also collect your email address and any preferences you choose to share with us.

HOW WE USE YOUR INFORMATION

We use personal information to:

• process and fulfill orders
• send order confirmations, shipping updates, and customer service messages
• respond to your questions and requests
• provide marketing emails if you have opted in
• maintain customer accounts and order history, if account features are available
• improve our website, products, and customer experience
• detect, prevent, and investigate fraud, security issues, and other misuse
• measure site traffic, advertising performance, and the effectiveness of our marketing campaigns

• comply with legal obligations and protect our business, customers, and website

COOKIES, ADVERTISING, ANALYTICS

We use cookies, pixels, and similar technologies to operate our website, understand how visitors use our site, improve your shopping experience, and support our marketing efforts.

We may use third-party tools such as Google Analytics, Meta Pixel, Microsoft Clarity, Google Ads Conversion Tracking, and TikTok Pixel to help us understand website traffic, measure campaign performance, and show you more relevant ads on other websites and platforms.

These tools may collect information about your device, browsing activity, and interactions with our website and ads. Depending on where you live, some of this activity may be considered targeted advertising, sharing, or a sale of personal information under applicable privacy laws.

You can control cookies through your browser settings. Please note that disabling certain cookies may affect how parts of our website function.

HOW WE SHARE INFORMATION

We do not sell your personal information for money.

We may share your personal information with service providers, vendors, and partners that help us operate our business and website, including providers that support ecommerce, payment processing, shipping, email marketing, analytics, advertising, fraud prevention, customer support, and website performance.

This may include Shopify, Shopify Payments, USPS, Klaviyo, Google, Meta, Microsoft, and TikTok, depending on the tools and services we use at the time.

We may also share information:

• when required by law or legal process
• to respond to lawful requests from government authorities
• to enforce our terms or policies
• to detect or prevent fraud, security issues, or other harmful activity
• in connection with a business transaction such as a merger, acquisition, or sale of assets

Shopify

Our store is hosted by Shopify, which provides the ecommerce platform that allows us to sell our products and services. As part of providing those services, Shopify may process personal information on our behalf and for certain purposes described in its own privacy materials.

YOUR PRIVACY CHOICES YOUR RIGHTS

You may opt out of marketing emails at any time by clicking the unsubscribe link in our emails.

Depending on where you live, you may have the right to request access to, correction of, deletion of, or a copy of your personal information. You may also have the right to opt out of certain targeted advertising or data-sharing activities.

To make a privacy request, email us at info@chuckwallakids.com. We may need to verify your identity before completing your request.

If your browser sends a legally recognized opt-out preference signal, such as Global Privacy Control, we will process that signal in accordance with applicable law where required.

We will not discriminate against you for exercising any privacy rights available to you under applicable law.

DATA RETENTION

We keep personal information for as long as reasonably necessary to provide our products and services, maintain business records, comply with legal, tax, and accounting obligations, resolve disputes, and enforce our agreements.

CHILDREN’S PRIVACY

Our website is intended for adults making purchases for children. We do not knowingly collect personal information directly from children.

International Visitors

We currently sell and ship within the United States. If we expand internationally in the future, we may update this Privacy Policy to reflect additional legal requirements and cross-border data practices.

THIRD-PARTY LINKS

Our website may contain links to third-party websites or platforms. If you follow those links, please review their privacy policies and terms. We are not responsible for the privacy or security practices of third-party sites.

CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other operational reasons. Any updates will be posted on this page with a revised effective date.

CONTACT US

If you have questions or would like to make a privacy request, email us at contact@chuckwallakids.com.